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/i.diˈoː.ma/
NOUN (general) [Spanish] a. language
At Idioma we challenge the unconscious with organic, fairly-made and multilingual clothing.
Idioma was born around London in 2011 and we have been promoting social, environmental and multicultural awareness ever since.
See the world - Speak the language
We're excited to announce our new store in Brixton, London. Come down to 431 Coldharbour Lane for the latest and greatest from Idioma.
We work with our suppliers to ensure that the majority of the products we create have been fairly produced. Whether this is through the Fairwear certification, factory audits or direct communication, we ensure that each item is made with a clean conscience.
Idioma’s ethos is led by a curiosity and love of world languages. Each of our designs are based on a word or phrase in a foreign language, sharing a message of acceptance for people, nature and culture from around the globe.
At Idioma we believe in “slow fashion”, high quality items produced for longevity. Where possible our products are made from organic and recycled materials, and produced in a manner that puts the workers and the planet first.
“Consciousness is only possible through change; Change is only possible through movement.” ― Aldous Huxley, The Art of Seeing
For our second design deep dive this summer, we wanted to highlight a new design with a simple but important message.
